High Performance Dog Food, Supplements and Nutritional Products

Alfred Noble was probably well ahead of his time. His notion of compensation for social improprieties suggests a sense of responsibility. Tobacco companies are being forced into financial compensation. One might argue that people are not forced to use tobacco! However, an alluring situation is created by the power of advertising and the cool devil may care image that Hollywood presents (in many motion pictures). I feel this is a subliminal stimulus!

When a corporation tells consumers that a product is COMPLETE AND BALANCED or not to ADD SCRAPS FROM THE TABLE this in fact ( in time), like tobacco, will shorten the animal's span of life.

We pride ourselves in letting the consumer know the shortcomings of our dry product (and all the others) and the need for well hydrated real food as a part of sound canine keep. We hope accountability is around the corner.